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Showing posts with label Box Office. Show all posts
Showing posts with label Box Office. Show all posts

Sunday, August 10, 2008

Dark Knight Smokes Box Office Once Again




Pineapple Express took some strong puffs against a burning box office this weekend, but couldn't inhale enough to beat out The Dark Knight. With a staying power very few movies enjoy these days, the Batman sequel dropped only 40% from last weekend, bringing in $26 million and holding on to the number one spot for a rare fourth weekend in a row.

The Dark Knight is within firing range of shooting down Star Wars as the second all-time money maker and will likely top its $461 million total this week. Rumblings that the film, now sitting at $441 million, will match or beat Titanic's number one $600 million record are still far-fetched, but not impossible.

Judd Apatow and Seth Rogen's pot-filled action/comedy flick opened on Wednesday, not making many waves but starting out as strong as some of their other ventures like Superbad and Knocked Up. With $22 million stashed on the weekend and just over $40 million since opening, Pineapple Express has covered its budget and is all set to line the studio's pockets for the next couple of weeks.

Sisterhood of the Traveling Pants 2 saw a lukewarm reception. It took fourth place this weekend with $10 million, bringing the total to $19 million since Wednesday's opening. Like Pineapple Express it managed a low $27 million budget, putting it within range to make its bank by Wednesday and making it another easy winner for the WB this summer.

WEEKEND BOX OFFICE TOP TEN
August 8 - 10, 2008
LW = Last Week WR = Weeks Released
THTRS = Number of Screens
* Denotes new release.
1.
The Dark Knight $26,030,000 - Total: $441,541,000 LW: 1 WR: 4 THTRS: 4025
2.
Pineapple Express * $22,400,000 - Total: $40,474,000 LW: N WR: 1 THTRS: 3072
3.
The Mummy: Tomb
of the Dragon Emperor
$16,113,000 - Total: $70,671,000 LW: 2 WR: 2 THTRS: 3778
4.
The Sisterhood of the
Traveling Pants 2 *
$10,770,000 - Total: $19,712,000 LW: N WR: 1 THTRS: 2707
5.
Step Brothers $8,900,000 - Total: $80,903,000 LW: 3 WR: 3 THTRS: 3182
6.
Mamma Mia! $8,081,000 - Total: $104,017,000 LW: 4 WR: 4 THTRS: 3194
7.
Journey to the Center of the Earth $4,855,000 - Total: $81,759,000 LW: 5 WR: 5 THTRS: 1970
8.
Hancock $3,300,000 - Total: $221,709,000 LW: 7 WR: 6 THTRS: 2258
9.
Swing Vote $3,106,000 - Total: $12,002,000 LW: 6 WR: 2 THTRS: 2213
10.
Wall-E $3,045,000 - Total: $210,112,000 LW: 8 WR: 7 THTRS: 2144

Source: CinemaBlend.com


Saturday, June 28, 2008

The Dark Knight Selling Out Three Weeks Early


Batman fans anxious to get a glimpse of the late Heath Ledger's portrayal of the Joker are snatching up tickets online more than three weeks before The Dark Knight's July 17 premiere.

Dozens of midnight screenings of director Christopher Nolan's second installment in the bat-franchise have sold out, causing theaters across the country to tack on 3 a.m. showings to meet fan demand, according to online ticket retailer Fandango.

"We are currently seeing a surge in advance ticket sales," said Ted Hong, vice president of marketing for Fandango, which first began selling tickets for Dark Knight last Friday. "It makes sense that there's a rush for tickets -- it looks action-packed and film fans are anxious to see Heath Ledger."

When Fandango polled members back in March to determine which summer blockbusters its customers were most interested in, Indiana Jones and the Kingdom of the Crystal Skull took first place, with Dark Knight coming in second. However, the scramble for advance Dark Knight tickets is currently outpacing Indy 4's presale numbers.

Exhibitor Relations box office analyst Jeff Bock said he thinks the presale surge was to be expected.

"This movie comes in riding a wave of hype [Batman Begins] didn't," said Bock. He also attributes the rush to fans anxious to see Ledger portray Batman's warped nemesis in what could be the actor's last on-screen performance. Ledger died in January of an overdose of prescription drugs at age 28.

Joel Cohen, executive vice president at ticketing hub MovieTickets.com, said Dark Knight is doing remarkably well, even though advance sales for Nolan's previous bat-flick, Batman Begins, were practically nonexistent in 2005.

"It's tracking much stronger than Spider-Man 3 at the same time in the sales cycle," he said. Director Sam Raimi's second Spidey sequel went on last year to set the record for best opening weekend ever.

A massive viral-marketing campaign for Dark Knight, along with a glowing advance review by Rolling Stone film critic Peter Travers, is adding fuel to bat-fire.

Exhibitor Relations' Bock predicts the Warner Bros. film could push well beyond $100 million in its opening weekend. In May, Marvel's superhero flick Iron Man garnered $102.1 million during its opening weekend, while Steven Spielberg's Indiana Jones and the Kingdom of the Crystal Skull pulled in $100.1 million.

The question on the tip of every fanboy and girl's tongue is, will this film be able to outpace Spider-Man 3's record-shattering opening weekend of $151 million?

"That record would be really tough to break," said Bock. "But we're expecting really big things."


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